The engine behind 321 Ignition.

We’re the team that’s spent decades with Fortune 100 brands and fast-growing tech start-ups. And now we’re revolutionizing the way dealers sell cars to today’s modern buyer.

Lyamen Savy

Lyamen Savy, CEO and Founder


Lyamen Savy is a well-known industry leader with a long track record of putting the customer first to achieve marketing breakthroughs. The daughter of a Russian refugee, Savy came to America with only the clothes on her back, and the unrelenting drive to live with purpose. Over the course of nearly two decades, she has risen through the sales and marketing ranks to eventually become Microsoft’s Sr. Global Marketing Manager where she exceeded the company sales goals by 80% and scaled the footprint of Office 365 SMB Direct channel from 12 countries to 41, all within a single year.

As CEO and founder of 321 Ignition, Savy applies her multimillion-dollar lead generation, customer acquisition, and full lifecycle marketing programs to a field currently lacking in customer-facing products and resources: the automotive industry.

DJ Haddad

DJ Haddad, COO and Co-Founder


DJ Haddad is an expert in design and the user experience, with an award-winning portfolio of innovative campaigns for some of the world’s top companies. Haddad was trained as an illustrator at Parson’s School of Design in New York City and cut his teeth working with ING DIRECT on their early digital campaigns, lending his talents as lead animator, designer, copywriter and occasionally project manager. It was here that he embarked on a career-long obsession with the way design, color theory, copy, and composition combine to influence human behavior.

He went on to form Haddad & Partners (H&P), an agency focused on Direct Marketing, where he helped build winning campaigns for Microsoft, Capital One, Charter Communications, TD Bank, JPMorgan Chase, Amazon, and Ford Motors.

Marissa Haddad

Marissa Haddad, VP of Business Development


As Vice President of Business Development at 321 Ignition, Marissa oversees the strategic partnerships across all 321 Ignition lines of business and products. Her team is responsible for OEM relationship strategy and outreach, partner selection and negotiation, ongoing partner management, and developing new partnership opportunities, as well as new business evaluation and analysis.
Doug Slotkin

Doug Slotkin, Advisory Board


Doug brings a wealth of start-up experience to 321 Ignition, as a principal revenue driver for two online real estate companies that went public in the 2000’s, HouseValues and Zillow. Doug built the largest individual book of business and most successful revenue team at HouseValues prior to their IPO in 2004 and was the first Inside Sales employee hired at Zillow in 2008.

As VP of Sales and one of the first 100 employees at Zillow, Doug built the Inside sales real estate and mortgage teams from scratch through the adversity of the 2008 economic collapse into an $800M annual revenue business over a 9 year period.

Meet the key team members that keep 321 Ignition humming.

Kal Viswanathan

Chief Technology Officer

Kal Viswanathan

Marina Watson

Lead Designer

Marina Watson

Arlan Galvez

Lead Developer

Arlan Galvez

Anthony Misiti

Controller

Anthony Misiti

Dana Croft

Senior Sales Executive

Dana Croft

Chris Spitaleri

Account Manager

Chris Spitaleri

Jamie LaBree

Copywriter

Jamie LaBree

Dave Kimball

Project Manager - Support

Dave Kimball

Cindy Carrasquilla

PR Director

Cindy Carrasquilla

Laurice Hajjar

Customer Support Associate

Laurice Hajjar

Jeffry Bourejaili

Onboarding Specialist

Jeffry Bourejaili

Favio De La Brena

Onboarding Specialist

Favio De La Brena

Sandy Contreras

Product Owner

Sandy Contreras

David Rincon

Scrum Master

David Rincon

Franciree Arellan

Developer

Franciree Arellan

Orlando David

Developer

Orlando David

Gabriela Diaz

Developer

Gabriela Diaz

Emanuel Bolzico

Developer

Emanuel Bolzico

Eudes Pavajeau

Developer

Eudes Pavajeau

Gilberto Carrizo

Developer

Gilberto Carrizo

Pedro Benitez

Developer

Pedro Benitez

Martin Caime

Developer

Martin Caime

Gerset Linarez

Developer

Gerset Linarez

Jean Teran

Developer

Jean Teran

Nicole Villalobos

Developer

Nicole Villalobos

Alejandro Santos

Developer

Alejandro Santos

Anthony Garcia

Developer

Anthony Garcia

Aracy Lopez

QA Team Lead

Aracy Lopez

Daniel Estrada

Developer

Daniel Estrada

Eddy Lima

Developer

Eddy Lima

Mario Martinez

Dev Ops Manager

Mario Martinez

Jennifer Palacio

Developer

Jennifer Palacio

Luis Rivas

Developer

Luis Rivas

Alejandro Sanchez

Developer

Alejandro Sanchez

Jose Vela

Developer

Jose Vela

Doniben Jimenez

Developer

Doniben Jimenez

Mariana Rascon

Onboarding Project Manager

Mariana Rascon

Victor Castillo

Onboarding Project Manager

Victor Castillo

Yessenia Vela

Onboarding Project Manager

Yessenia Vela

Alejandra Nunez

QA Specialist

Alejandra Nunez

Sarai Lopez

QA Specialist

Sarai Lopez

Yaje Panta

QA Specialist

Yaje Panta

Elizabeth Rivera

QA Specialist

Elizabeth Rivera

Alexander Nunez

QA Specialist

Alexander Nunez

Melissa Arango

QA Specialist

Melissa Arango

Fanny Pastor

QA Specialist

Fanny Pastor

Lorena Ruiz

QA Specialist

Lorena Ruiz

Leo Pariona Bernaola

QA Specialist

Leo Pariona Bernaola

Brigitte Romero

QA Specialist

Brigitte Romero

We’re growing & looking for new team members!

Check out our job listings